Fuel Cycle is redefining mobile research. Our cutting-edge mobile application is tailored to the requirements of the smartphone era. It provides researchers with an unparalleled way to engage with their target audience and gather real-time feedback.
It is equipped with advanced features that enable the capture of in-the-moment insights, making it the preferred choice of industry professionals.
Seamless Multi-Channel Experience
Activities and research projects designed in your Fuel Cycle community are seamlessly made available on the mobile app for your community members on the go. Members can access and participate in community activities no matter where they are.
Multi-Tenant Functionality
The Fuel Cycle mobile app is designed as a "multi-tenant" application, meaning it can serve all our clients' communities through a single application. This application's architecture keeps each community and its related data separate and secure.
When a community member downloads the Fuel Cycle mobile app from either the Apple App Store or Google Play App Store, the email address they use to log in serves as the identifier for which community they can log in to or access.
After a member successfully logs into the community with the verified email address associated with their existing account, the Fuel Cycle mobile app will brand itself to the appropriate community and provide the member access to that specific community's activities and functionality.
Location-based Research Functionality
Take advantage of location-based activities and video interviews to engage your community as your customers visit targeted locations.
Rewards and Instant Gratification
Use rewards to incentivize your members. Gamify your research with points and enable seamless reward redemptions in your branded app.
Mobile Research Functionality
Geolocation
Geolocation and the Fuel Cycle mobile app capture in-the-moment feedback and location-based insights. By delivering research activities based on members’ physical locations, we can effectively eliminate recall bias and gather insights at the moment—while products and services are being experienced—providing more accurate, relevant, and detailed results.
Mobile Ethnographies
Mobile devices have all the necessary tools for capturing contextual insights. Engage your community members while they are waiting in line or lounging at home and invite them to share photos and videos in key moments. The mobile app supports your ethnographic studies by understanding the context behind purchase decisions, product usage, user journeys, and customer experiences over time.
Push Notifications
Quick messages and call-to-actions can be sent to members in a familiar format providing an effortless respondent experience. In combination with email campaigns, push notifications maximize your outreach and fielding efforts and help drive increased participation rates from your community.
The Fuel Cycle mobile app is a proven solution that has helped supplement the research efforts of clients across a variety of different industries: